Karina and Zeeshan Hayat

  Karina and Zeeshan Hayat are visionary entrepreneurs, philanthropists, and mentors known for their impact in business, technology, and social responsibility. Over the past two decades, they have founded and led multiple successful ventures spanning e-commerce, digital marketing, healthcare, wellness app development, and multifamily residential development. As the CEO and Conscious Digital Transformation Leader of Kudos Technologies , Zeeshan and Karina help small and medium-sized enterprises (SMEs) navigate digital transformation with customized software solutions that streamline sales, operations, and marketing. Their approach is holistic, ensuring that businesses integrate innovation in a way that aligns with their values and long-term goals. Beyond business, Karina and Zeeshan are passionate about giving back. In 2007, they launched the 100 Meals a Week initiative, providing food to those in need in Vancouver’s Downtown Eastside. Their efforts expanded with the Muslim Care...

Scaling a business is an exciting yet complex process that requires careful planning and execution. Growth is a sign of success, but expanding too quickly or without the right foundation can lead to operational inefficiencies, financial strain, and even business failure. Knowing when and how to scale smartly ensures sustainable success rather than short-lived expansion. Recognizing the right time to scale is crucial. A business should expand when there is consistent demand, a proven revenue model, and a solid operational structure in place. Scaling too soon—without predictable cash flow or well-established processes—can stretch resources thin and create unnecessary risks. It’s important to analyze key performance indicators such as customer acquisition rates, retention levels, and profit margins to determine whether the business is truly ready for the next stage. A well-thought-out strategy is essential for smart expansion. This often includes diversifying revenue streams, expanding ...